There are a few times every year when you can count on scoring some great deals on a new TV—Black Friday, Prime Day, and just before the end of the football season. Well, you can add one more to the calendar: Amazon’s second Prime Day, dubbed the Prime Early Access Sale.
The Best Prime Day TV Deals
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55″ LG B2 Series OLED 4K HDR 120Hz Smart TV
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for
$976.99
(List Price $1,196.99)
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55″ Amazon Fire TV 4-Series 4K Smart TV
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for
$429.99
(List Price $519.99)
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65″ Amazon Omni Series 4K HDR Smart Fire TV
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for
$699.99
(List Price $829.99)
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65″ Hisense U7H Series 4K QLED 120Hz Full Array TV
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for
$798.00
(List Price $1,049.99)
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85″ Sony X85K 4K HDR 120Hz Google TV (2022 Model)
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for
$1,898.00
(List Price $2,799.99)
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65″ Samsung QN90B 4K Neo QLED TV (2022 Model)
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for
$1,597.99
(List Price $2,297.99)
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65″ Samsung LS03B The Frame 4K QLED TV (2022 Model)
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for
$1,597.99
(List Price $1,997.99)
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85″ Hisense A7H Series 4K HDR Google TV (2022 Model)
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for
$1,299.99
(List Price $1,699.99)
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65″ Sony Bravia XR A95K 4K HDR OLED Smart TV (2022 Model)
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for
$3,498.00
(List Price $3,999.99)
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75″ Sony Bravia XR X90K 4K HDR Smart TV (2022 Model)
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for
$1,598.00
(List Price $2,199.99)
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77″ Sony Bravia XR A80K 4K HDR OLED Smart TV (2022 Model)
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for
$2,698.00
(List Price $3,199.99)
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55″ Sony Bravia XR A80K Series 4K Smart TV
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for
$1,298.00
(List Price $1,999)
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48″ Sony Bravia XR A90K 4K HDR OLED Smart TV (2022 Model)
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for
$1,298.00
(List Price $1,499.99)
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85″ Sony X85K Series 4K HDR Smart TV (2022 Model)
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for
$1,898.00
(List Price $2,799.99)
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50″ Toshiba C350 Series 4K Smart Fire TV
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for
$249.99
(List Price $429.99)
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55″ Sony Bravia XR A90J 4K HDR OLED Smart TV (2021 Model)
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for
$1,798.00
(List Price $2,499.99)
Whether you’re buying for someone else, updating your media room, or just grabbing another screen for the bedroom or kitchen, now is an amazing time to get some big savings on TVs of all sizes and styles. Amazon almost always applies the best discounts to its house brands during these sales, so keep an eye on its Fire TVs if you’re okay using its proprietary Smart TV technology. If you prefer to plug in a Roku or a Chromecast, that caveat doesn’t apply—just find the best screen you can at the price you want.
If you’re purchasing a new TV as a gift, make sure to fit this to the place in the home you think they’ll be using it. The price difference between a 50-inch, a 55-inch, and a 65-inch TV is often negligible, so you might be tempted to go as big as you can, but if it doesn’t fit on a wall or in a corner it’s not going to be an optimal viewing experience. Bigger isn’t always better; we have a full guide on how to choose the best TV screen size.
Alternatively, if you know someone who’s looking for a new computer monitor, an inexpensive 27-inch or 32-inch 4K screen might be a good alternative if they have an HDMI output port on their device. (We’re also tracking Prime Early Access monitor deals.)
In terms of screen resolution, some 1080p screens are still on the market but we recommend making sure you’re purchasing something with a 4K display. There are some 8K TVs out there, but there’s not much content at that resolution (and we wouldn’t expect to see many deals on those screens). You’re also going to want to make sure that you have enough inputs for your peripherals: If you have a cable box, a streaming stick, and a gaming console (or two) to plug in, something with just two HDMI connectors is going to be quite a bit of hassle, even at a sale price.
If you want the best picture you can get, an OLED TV may be worth the extra bucks. Otherwise, mini-LED display panel technology is the closest thing you can get to OLED at the moment; they have more individual back-lit LEDs than other backlighting types, including full array local dimming models. Mini-LED technology can be found on high-end TVs like the Samsung Neo QLED, TCL 6-series, Sony Bravia X95K, and more.
If you are looking for a gaming TV for the PlayStation 5 or Xbox Series X. Be sure to look out for TVs with a 120Hz native refresh rate, HDMI 2.1 ports for resolutions up to 4K 120Hz, VRR (Variable Refresh Rate) support, and HDR (High Dynamic Range) support. Not all games support 4K 120Hz or VRR but it may become the standard on most AAA games like Call of Duty.
With a new TV and Prime membership (Amazon offers a 30-day free trial(Opens in a new window)), you can stream NFL Thursday Night Football exclusively on Prime Video, plus tons of movies and TV shows, including the new The Lord of the Rings: The Rings of Power, 007 No Time To Die, and more.
Just like the last July Prime Day, rivals will try to steal Amazon’s thunder and offer decent deals of their own this month, like Walmart’s Rollbacks and More savings event(Opens in a new window), which is live now.
Recommended by Our Editors
Toshiba C350 Series 4K Smart Fire TV
This Toshiba C350 4K television features Amazon’s Fire TV streaming platform with Amazon’s Alexa voice assistant. If you are looking for a nice-looking TV with decent picture quality at an affordable price, this might be a good option for you. In our review, we note its impressive low input lag for gaming.
(Credit: Will Greenwald)
LG C2 Evo OLED Series 4K Smart TV
Released earlier this year, the LG C2 won our Editors’ Choice award for OLED TVs. It features all the specs you would expect: OLED panel with individual self-lighting pixels, 120Hz native refresh rate, four HDMI 2.1 ports for 4K 120Hz content, brighter and more vivid colors than its predecessor, and more. This is great gaming and home theater television that should work well for anything you throw at it.
85-Inch Hisense 4K Google TV With Voice Remote
The A7H is Hisense’s budget TV line announced at this year’s CES. But you still get integrated Google TV on this 4K, 60Hz set, plus Dolby Vision HDR and HDR10. The remote includes a Google Assistant button, which you can use to ask your TV to complete certain tasks, like stream shows or dim the lights on connected smart home devices.
Which TV brand is best value for money?
If you can’t afford to spend thousands of dollars on a new TV, TCL and Hisense offer high quality at affordable prices. The Hisense U8H LED TV, for example, offers flagship-level performance and an impressive array of features for a modest price. And the TCL 4K 6-Series with Google TV offers more features and better performance than the Roku-based 6-Series, and all you’re giving up is Apple AirPlay.
What is a good month to buy a TV?
In the US, retailers will often offer deals ahead of the Super Bowl, so keep your eyes peeled in January and February if you didn’t snag a discount on Black Friday, another popular time to get a discount on a huge TV. If you want the best TV versus a discounted one, the spring is often when new TV models arrive in stores.
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