More GeForce RTX 4000 GPUs on the Horizon? Nvidia Teases Jan. 3 Event

Nvidia has so far only released two GPUs for its GeForce RTX 4000 series. But the company is teasing it has plenty more in store for PC gamers, which it will show off during a January event in the lead-up to CES. 

The company today sent a message to media outlets about a “virtual Nvidia Special Address at CES on Tuesday, Jan. 3, 2023, at 8 a.m. PT, when we’ll share the latest innovations made possible by accelerated computing.” It didn’t say much else, but the event will be live-streamed on Nvidia.com. 

There’s a good chance the event will reintroduce the GeForce RTX 4080 12GB product, which Nvidia unveiled back in September alongside the RTX 4080 16GB edition. However, the company later decided to “unlaunch” the 12GB model, saying it made a mistake in giving two GPU models the same name. 

Rumors now suggest(Opens in a new window) Nvidia is going to rename the RTX 4080 12GB into the RTX 4070Ti, and potentially drop its starting price, which was supposed to be $899.

We’re hoping the event will offer consumers more affordable next-generation GPUs. The main complaint facing the RTX 4080 and 4090 graphics cards has been their high starting prices—$1,199 and $1,599, respectively. Nvidia might need to respond, given that AMD’s upcoming Radeon RX 7900 XTX and RX 7900 XT will launch in December starting at $999 and $899.

On Wednesday, Nvidia also reported its fiscal Q3 earnings, which showed the company’s gaming revenue for the period had plummeted 51% year over year. The ongoing economic downturn, cryptocurrency mining drying up, and a glut of GPU inventory continue to keep sales down. So to spark demand, Nvidia may need to lure consumers with better pricing. 

Along with desktop graphics cards, there’s also a good chance Nvidia will introduce the first RTX 4000 GPUs for laptops at the January event. Stay tuned for our coverage.