Austin McBroom has managed to shake up the world of boxing and entertainment thanks to his Social Gloves promotion. The YouTube star’s latest venture has received praise and criticism for pitting entertainers against one another.
On September 10, Social Gloves returns for its No More Talk event. McBroom will face rival AnEsonGib in the main event at Banc of California Stadium in Los Angeles. The bout is a long time coming after controversy following AnEsonGib’s last fight.
McBroom told TMZ that he is interested in facing KSI and Jake Paul after this fight.
“I’m more excited about KSI,” McBroom said. “Obviously, the winner of KSI [and me], maybe Jake will take that into consideration.”
MORE: McBroom vs. AnEsonGib date, start time, card, PPV price, tickets
Outside of boxing, McBroom is known for his relationship with his family. That is evident by his successful YouTube page.
The Sporting News looks into who McBroom is and why he will be fighting AnEsonGib.
Who is Austin McBroom?
McBroom was born May 22, 1990, in Los Angeles. He is a former college basketball player, with stints at Central Michigan. Saint Louis and Eastern Washington. He went undrafted in the 2016 NBA Draft.
McBroom and his now-wife Catherine Paiz had huge social media followings. Catherine has modeled for Victoria’s Secret and Azzelia Swimwear. Early on, their channels showed videos of them pranking one another. When Paiz was pregnant with their first child, they decided to combine platforms.
Their YouTube channel, The ACE Family, has more than 18.8 million subscribers. Per Distractify, The ACE Family page had 1 million subscribers in 2017. By 2018, it had 10 million, and by 2019 it had 17 million subscribers. ACE stands for Austin, Catherine and Elle, the name of their first child.
What are Austin McBroom’s biggest YouTube videos?
When the page first started, 12 million viewers watched a video Q&A between McBroom and Paiz.
Their first Halloween with Elle amassed more than 3.5 million viewers. A video titled “The Best Prank of All Time!!!”, where McBroom hid in a teddy bear costume and pranked Paiz for the first time in a while, generated 28 million views. Over the years, their videos, ranging from a new home update to Elle learning how to swim, generated 1.4 million to 8.7 million views. A video showcasing Paiz’s labor and delivery story had over 11 million views.
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A breakup prank video garnered more than 24 million views. McBroom’s proposal to Paiz broke the internet with 40 million views. A pregnancy video where Paiz and Elle surprised Austin with news that they were having another child had more than 23 million views. When the new baby came, two videos on the process of the birth were seen by a combined 57 million viewers. When their third child was born, three videos combined for 40 million views.
When McBroom started his boxing journey, a video showcasing what he went through for the first Social Gloves event was viewed 6.2 million times. The ACE Family’s last video, titled “WHY I NEED TO WIN…“, discusses McBroom leading up to the fight vs. AnEsonGib.
The family has also released music videos on the page, which at first generated a high of 6 million views. The music video “Giddy Up” has over 19 million views.
Austin McBroom’s boxing history
McBroom owns Social Gloves, a global platform that streams events combining boxing and entertainment. In 2021, McBroom fought Bryce Hall and knocked him out.
There was controversy surrounding the event. Several boxers claimed their funds from the event were being withheld. Eventually, McBroom posted on social media that all fighters were financially compensated and all lawsuits were resolved.
MORE: Boxing schedule 2022: Date, division, location for upcoming fights
Now, McBroom will fight AnEsonGib in a grudge match.
Why is Austin McBroom fighting AnEsonGib?
AnEsonGib competed on the undercard of McBroom’s YouTubers vs. TikTokers boxing event against Taylor Holder. The result, a majority draw, was deemed controversial. AnEsonGib said he was “robbed.” The draw was later overturned and AnEsonGib was awarded a unanimous decision win.
AnEsonGib believes that McBroom and Social Gloves were why the fight against Holder was a draw. Now that he holds a personal grudge, AnEsonGib is looking for a measure of revenge. McBroom scoffed at the idea of AnEsonGib seeking “revenge,” telling Dexerto that July 30 (the initial fight date between the two) will result in an easy win for him.
“He’s funny, ’cause he’s been mentioning, ‘I’m gonna beat up the CEO of Social Gloves,’ and so on and so forth,” McBroom said. “He’s just using that as a Band-Aid because of what’s going to happen on July 30. He’s using that as an excuse for when I beat him. He’s going to say, ‘Oh, that’s his event, he should have beat me.’ That’s weak. That’s very weak-minded for him to go that route. But that’s the excuse he’s using and it’s going to bite him in the a—.”
The event on July 30 was postponed due to medical issues surrounding AnEsonGib and was later rebooked for September 10.
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When is Austin McBroom vs. AnEsonGib?
- Date: Saturday, Sept. 10
- Undercard: 9 p.m. ET | 2:00 a.m. BST | 11 a.m. AEST
- Main event: 12 a.m. ET | 5 a.m. BST | 2 p.m. AEST (approximate)
Austin McBroom vs. AnEsonGib will take place on Sept. 10. The main card will begin at 9 p.m. ET | 2:00 a.m. BST | 11 a.m. AEST. McBroom and AnEsonGib should make their way to the ring around 12 a.m. ET, depending on how long the undercard fights last.
How to watch Austin McBroom vs. AnEsonGib
- SocialGloves.tv, PPV, FITE.tv
Fans can watch Social Gloves: No More Talk on SocialGloves.tv, FITE.tv, and all pay-per-view formats.
Austin McBroom vs. AnEsonGib PPV price: How much does the card cost?
You can purchase the event for $39.99 across all platforms.
Austin McBroom vs. AnEsonGib fight card
- Austin McBroom vs. AnEsonGib
- Adrian Peterson vs. Le’Veon Bell, Battle of the Running Backs
- Swaggy P vs. TBA
- Landon McBroom vs. Adam Saleh, West Coast vs. East Coast
- Cory Wharton vs. Chase Demoor, Battle of the Reality Stars
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