Did you miss out on July’s Prime Day? Well, Amazon is not about to throw away the chance to make even more money ahead of the all-important holiday shopping season and will hold a second Prime Day in October called the Prime Early Access Sale(Opens in a new window).
July’s Prime Day was “the biggest Prime Day event in Amazon’s history,” according to(Opens in a new window) the company. Prime members bought over 300 million items, or 100,000 items per minute. If you’re looking to get a head start on your holiday shopping, here’s how to prepare for this Prime Fall Deal Event.
What Is Prime Day?
Prime Day is a savings bonanza available to members of Amazon’s Prime service. It started in 2015 as a celebration of Amazon’s 20th anniversary, billed as a “one-day only event filled with more deals than Black Friday, exclusively for Prime members around the globe.” That first Prime Day wasn’t exactly a huge success. The company’s stock of sale items quickly sold out and wait lists filled up immediately, leaving people with few options. The following year, Amazon seemed to get its act together a little more, and fellow retailers like Walmart stepped in with rival sales.
When Is Amazon’s Second Prime Day 2022?
(Credit: PCMag/Bob Al-Greene)
Amazon’s fall Prime Day is scheduled for Tuesday and Wednesday, Oct. 11-12. It comes just three months after Amazon’s first 2022 Prime Day, which was held on Tuesday and Wednesday, July 12-13, 2022.
When Does Prime Day Start?
In recent years, Prime “Day” has become a two-day, 48-hour event. Look for deals to begin at 3 a.m. ET / 12 a.m. PT on Tuesday, Oct. 11. And some of the deals, particularly those on devices Amazon makes itself, will probably stick around after the officially conclusion of Prime Day for a day or two, so keep an eye out if you fail to click buy on day one or two.
How Does Amazon Prime Day Work?
This being Prime Day, you’ll need to be a Prime member to get the best bargains. If you’re not, it’s free to join for 30 days(Opens in a new window), after which it’s $139 per year (or $14.99 per month). Once you’re signed up for Prime and signed into your account, the Amazon website and apps will display Prime Day prices, and you can add to your cart and check out like you normally would. (You can always sign up for a monthly account and cancel later, if that’s your thing.)
Will There Be Prime Day Credits?
Credit offers from the first Prime Day
(Credit: Amazon)
In advance of the first Prime Day, Amazon offered shoppers a number of ways to earn credits that they could apply to Prime Day purchases, and it’ll likely do the same in October. In July, it served up credits for watching certain content on Prime Video, trying Amazon Photos, and more, so stay tuned.
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What Will Be on Sale for Prime Day?
Amazon’s Echo lineup
This being an Amazon sale, you can expect the company to discount its own line of products, from Kindles to eero mesh devices. Some of the best-selling categories worldwide for the first Prime Day were Amazon Devices, Consumer Electronics, and Home, Amazon says. Specifically, people were eager to snag deals on Fire TV, Echo, and Blink devices. For this event, Amazon is promising an 80% saving on select Fire TV smart televisions.
Specific deals won’t be known until the sale begins, but Amazon does mention key brands including Caudale, Murad, Philips Sonicare, Hasbro, iRobot, KicthenAid, Samsung, Lego, Adidas, Furbo, and Ashley Furniture will all enjoy deep discounts.
How Do I Shop on Prime Day?
You won’t be at a loss for ways to shop on Prime Day, from the main website and Amazon’s apps to the Alexa voice assistant. There will probably be time-limited Lightning deals, as well as savings at Amazon-owned businesses like Whole Foods. For more, we have a full rundown on shopping tips for Prime Day, so check that out.
